2021 Winners
& Finalists

McFarlane Prize

Site of the year

Winner

NT Major Events Company
NT Major Events Company

Shoestring Website

For websites with a total budget under $10,000

Winner

Feed Feed
Feed Feed
By ED.

Finalists

Binar Space
Binar Space
Do Not Open This Book
Do Not Open This Book
Juice Technologies
Juice Technologies
Millenium Kitchens
Millenium Kitchens
Ocean Heroes
Ocean Heroes

Small Business

Any business that has a turnover of up to $2m

Winner

Woolly Mammoth
Woolly Mammoth

Finalists

Jeremy Rawlins
Jeremy Rawlins
Rouser
Rouser
By ED.
Small Time Group
Small Time Group
World's Biggest Garage Sale
World’s Biggest Garage Sale

Medium Business

Suited to businesses with a turnover of between $2-8m

Winner

Airsafe
Airsafe
By Humaan

Finalists

Adviceline Injury Lawyers
Adviceline Injury Lawyers
Hot Black
Hot Black
By ED.
Mr Yum
Mr Yum
By Mr Yum
Star Car Wash
Star Car Wash

Enterprise Business

Suited to businesses with a turnover of $8m+

Winner

Westpac Mobile Banking
Westpac Mobile Banking

Finalists

QSuper
QSuper
By QSuper
Resolve Finance
Resolve Finance
By Humaan
Santos
Santos
By atomix

eCommerce

Websites whose primary purpose is to sell products or services online

Winner

Vandenberg Wines
Vandenberg Wines

Finalists

Cormie
Cormie
By atomix
Nativ
Nativ
Pacvac
Pacvac
Salomon
Salomon

Education

Websites for educational institutions

Winner

RMIT Next
RMIT Next

Finalists

Bob Hawke College
Bob Hawke College
Capra Coaching
Capra Coaching
By Humaan
Code name: Agent Bond
Code name: Agent Bond
Georgiana Molloy Anglican School
Georgiana Molloy Anglican School

Government

Websites for government, government agencies or wholly government-funded programs.

Winner

NT Major Events Company
NT Major Events Company

Finalists

ACMI
ACMI
Clean Energy Finance Corporation
Clean Energy Finance Corporation
Victorian Civil and Administrative Tribunal
Victorian Civil and Administrative Tribunal
Whiteman Park
Whiteman Park

Not for Profit

Not-For-Profit organisations, non-government organisations (NGOs) or industry associations

Winner

Sexual Health Quarters
Sexual Health Quarters
By Humaan

Finalists

ACMI
ACMI
Cancer Council SA
Cancer Council SA
By atomix
National Disability Services
National Disability Services
The Loop Community
The Loop Community

Social Media

Acknowledging business success and innovation in social media marketing

Winner

Erstwilder
Erstwilder

Finalists

LVLY
LVLY
Nuts about Life
Nuts about Life
PaceFarmEggs
PaceFarmEggs

SEO Effectiveness

Awarding SEO success based on campaign success

Winner

Pet Express
Pet Express

Finalists

Kleenit
Kleenit
Mapel Building
Mapel Building
QSuper
QSuper
By QSuper
Tint Paint
Tint Paint

Accessibility Award

Discipline award for best overall accessibility

Winner

Westpac Mobile Banking
Westpac Mobile Banking

Content Award

Discipline award for best overall content

Winner

RMIT Next
RMIT Next

Design Award

Discipline award for best overall design

Winner

Woolly Mammoth
Woolly Mammoth

Development Award

Discipline award for best overall development

Winner

NT Major Events Company
NT Major Events Company

User Experience Award

Discipline award for best overall User Experience