2025 Winners
& Finalists
McFarlane Prize
Site of the year
Best in Show: Accessibility
Discipline award for best overall accessibility
Sponsored by
Best in Show: Content
Discipline award for best overall content
Best in Show: Design
Discipline award for best overall design
Best in Show: Development
Discipline award for best overall development
Best in Show: SEO
Discipline award for best overall SEO
Sponsored by
Best in Show: User Experience
Discipline award for best overall User Experience
Sponsored by
Agency
For agencies who would like to enter their own website.
Finalists
Campaign
Websites launched to highlight or create awareness around a specific campaign.
Finalists
Community & Culture
Websites that support the local community, promote cultural awareness or create connections through shared interests.
Finalists
Construction & Manufacturing
Construction or manufacturing businesses
Finalists
Education
Websites for educational institutions
Finalists
Energy & Resources
Websites that serve industries relating to the extraction, production, and management of natural resources.
Finalists
Enterprise Business
Suited to businesses with over 200 staff
Finalists
Entertainment & Events
Businesses which are part of the entertainment industry or run ticketed events
Finalists
Financial Services
Businesses that provide financial services to people and corporations
Finalists
For Purpose
Websites which are part of an initiative or organization that supports humanity or the ‘greater good’ but NOT a Not-For-Profit organisation.
Finalists
Government
Websites for government, government agencies or wholly government-funded programs.
Finalists
Health & Wellness
Businesses which are part of the health and wellness industry
Finalists
Home, Building & Interiors
Websites supporting residential home building, commercial property development, interior design, and home improvement.
Finalists
Hospitality
Businesses that are part of the hospitality industry
Finalists
Innovation
Unique websites judged on innovation over web standards
Finalists
Not for Profit
Websites which directly support industry associations, registered non-profits or charities.
Finalists
Professional Services
Businesses that offers professional services
Finalists
Retail & eCommerce
Retail or eCommerce businesses
Finalists
Science & Sustainability
Businesses which are part of the science or sustainability industry
Finalists
Shoestring Website
Websites with a total budget under $15,000. This category recognises creativity, careful consideration and innovation within a smaller budget.
Finalists
Sport & Recreation
Businesses which are part of the sport and recreation industry
Finalists
Startup
Websites for businesses less than 2 years old
Finalists
Travel & Tourism
Travel and tourism businesses
Finalists
Technology (IT / Software)
Businesses who are part of the technology (IT / Software) industry
Finalists
Mobile App
A computer program or software application designed to run on a mobile device
Finalists
Web App
Finalists
Drupal
Finalists
Headless
Finalists
Laravel
Websites or applications utilising the Laravel framework.
Finalists
React
Any digital project primarily utilising the ReactJS library to build and render its user interface.
Finalists
Shopify
Finalists
WordPress
Finalists
