2020 Winners
& Finalists

McFarlane Prize

Site of the year
National Breast Cancer Foundation
National Breast Cancer Foundation
By Humaan

Shoestring Website

For websites with a total budget under $10,000
St Francis Vet Hospital
St Francis Vet Hospital

Finalists

Ghost Tours
Ghost Tours
Terra Forma
Terra Forma

Small Business

Any business that has a turnover of up to $2m
Locimo
Locimo
By Humaan

Finalists

Bud
Bud
By Bud
Keogh Consulting
Keogh Consulting

eCommerce

Websites whose primary purpose is to sell products or services online
Curtain & Blind Co
Curtain & Blind Co
By Humaan

Finalists

Grinders Coffee
Grinders Coffee

Medium-to-Large Business

Businesses that are more than two years old with a turnover of $2m+
Grinders Coffee
Grinders Coffee

Finalists

EBM Rentcover
EBM Rentcover
Global Work & Travel
Global Work & Travel

Education

Websites for educational institutions
Green Leaves Early Learning Centre
Green Leaves Early Learning Centre
By Humaan

Finalists

ERGT
ERGT
UWA Student Guild
UWA Student Guild

Government

Websites for government, government agencies or wholly government-funded programs.
Scitech
Scitech
By Humaan

Not for Profit

Not-For-Profit organisations, non-government organisations (NGOs) or industry associations
National Breast Cancer Foundation
National Breast Cancer Foundation
By Humaan

Finalists

Bikelinc
Bikelinc
Scitech
Scitech
By Humaan

Social Media Growth

Acknowledging business success and innovation in social media marketing
Happy Way Omni Channel Social Media Campaign
Happy Way Omni Channel Social Media Campaign

Finalists

Choose to Refuse – Plastic Free July Challenge 2019
Choose to Refuse – Plastic Free July Challenge 2019
Stannard Homes Social Campaign
Stannard Homes Social Campaign

SEO Effectiveness

Awarding SEO success based on campaign success
Global Industrial SEO
Global Industrial SEO

Finalists

Australian Skin Clinics Organic Growth Campaign
Australian Skin Clinics Organic Growth Campaign
Hatchet
Hatchet
By Bud