McFarlane Prize
Site of the year
Victorian College of the Arts Secondary School
Best in Show: Accessibility
Discipline award for best overall accessibility
Best in Show: Content
Discipline award for best overall content
Best in Show: Design
Discipline award for best overall design
Best in Show: Development
Discipline award for best overall development
Clooney Foundation for Justice “Pressing Charges”
Best in Show: SEO
Discipline award for best overall SEO
Best in Show: User Experience
Discipline award for best overall User Experience
Victorian College of the Arts Secondary School
Agency
For agencies who would like to enter their own website.
Campaign
Websites launched to highlight or create awareness around a specific campaign.
Finalists
Clooney Foundation for Justice “Pressing Charges”
Construction & Manufacturing
Construction or manufacturing businesses
Education
Websites for educational institutions
Finalists
Victorian College of the Arts Secondary School
Energy & Resources
Websites that serve industries relating to the extraction, production, and management of natural resources.
Enterprise Business
Suited to businesses with over 200 staff
Entertainment & Events
Businesses which are part of the entertainment industry or run ticketed events
World Police & Fire Games, Perth 2027
Finalists
Melbourne Fringe Festival
Walyalup Fremantle Arts Centre
Financial Services
Businesses that provide financial services to people and corporations
Finalists
Economic Development Queensland
For Purpose
Websites which are part of an initiative or organization that supports humanity or the ‘greater good’ but NOT a Not-For-Profit organisation.
Energy Consumers Australia
Finalists
Anglicare Southern Queensland
Government
Websites for government, government agencies or wholly government-funded programs.
State Revenue Office of Victoria
Finalists
Economic Development Queensland
NSW Climate and Energy Action – Energy Savings Finder & Calculator
Health & Wellness
Businesses which are part of the health and wellness industry
Home, Building & Interiors
Websites supporting residential home building, commercial property development, interior design, and home improvement.
Hospitality
Businesses that are part of the hospitality industry
Innovation
Unique websites judged on innovation over web standards
Not for Profit
Websites which directly support industry associations, registered non-profits or charities.
Finalists
Clooney Foundation for Justice “Pressing Charges”
Professional Services
Businesses that offers professional services
Finalists
Public Transport Ombudsman
Retail & eCommerce
Retail or eCommerce businesses
Finalists
Ladybird Fruit Tree Nursery
Science & Sustainability
Businesses which are part of the science or sustainability industry
Shoestring Website
Websites with a total budget under $15,000. This category recognises creativity, careful consideration and innovation within a smaller budget.
Finalists
Melville Senior High School
Sport & Recreation
Businesses which are part of the sport and recreation industry
Startup
Websites for businesses less than 2 years old
Travel & Tourism
Travel and tourism businesses
Technology (IT / Software)
Businesses who are part of the technology (IT / Software) industry
Web App
The Royal Australian and New Zealand College of Obstetricians and Gynaecologists
Drupal
Finalists
Australian Academy of Science – ReSolve
Energy Consumers Australia
NSW Climate and Energy Action – Energy Savings Finder & Calculator
State Revenue Office of Victoria
Headless
Victorian College of the Arts Secondary School
Laravel
Websites or applications utilising the Laravel framework.
Kent Removals and Storage
Rising Star
This award celebrates emerging talent who are shaping the future of Australia’s web industry through exceptional work, innovative thinking, and meaningful contributions to our professional community.
